Search is the primary activity of your potential clients. Hence the term "house hunting".
We have multiple search engines (including our iPhone Mobile) which not only drive people to your site, but also keep people on your site no matter how they got there. It's called making your site 'sticky'. This conversion of visitors to leads is how you succeed on the Internet.
With no effort on your part, you capture contact information 24 hours a day as users interact with your site.
And when users do find that special place, you, and only you, are just a click away.
It's a lead generating machine.